María del Carmen Morfín
mcmorfin@kamaleo.net

Tourismologist aimed at raising quality service standards of companies, who in her role as change facilitator in Kamaleo ®has brought her acumen and business management education to bring to life the program Hola®

PROFESSIONAL EXPERIENCE:

•Ambassador of Mexico in different national and international tourism forums
•Active member of Managing, Technical and Advisory Boards in Associations, Confederations, Centers, and Groups in favor of tourism development in the country
•Lead consultant in the Competitiveness and Quality of Hotels and Motels Program of the State of Tlaxcala
•Professor and Head of the Tourism Department of the School of Business and Economy, University of the Americas, Puebla. Mexico
•Extensive operating, administrative, and managerial experience in restaurants and hotels

AWARDS:

•National Award for Tourism Education AMESTUR, 2012
•Awarded “Woman of the Year, 2007” by the Tourism Secretary (SECTUR, for its acronym in Spanish) of the State of Puebla

BOOKS:

•Dining and Bar Management. First edition 2001, second edition 2006
•Leisure Management (In tourism). January 2003
•Mexican Maritime Transportation in Tourism. March 1995

EDUCATION:

•Master of Science with specialization in “Restaurants, Hotels and Institutions Management”, Texas Tech University, Lubbock Texas
•Master in Business Management with Specialization in “International Business”, University of the Americas, Puebla, Mexico
•Bachelor of Tourism Management, Cuauhtémoc University, Puebla, Mexico
•Certification in “Competition Skills for Tourism”, granted by The Asia Pacific Economic Cooperation (APEC), of the Ministry of Culture and Tourism of the Republic of Indonesia in conjunction with the Federal Ministry of Tourism